A new generation of socially responsible leaders at Prysmian Group

There was great interest in the event named "Women at Prysmian", where new business models that leverage diversity and inclusion were discussed.

Worldwide energy and telecommunications cables industry leader Prysmian Group's Turkey operation Türk Prysmian Kablo hosted many important names in its online event "Women at Prysmian", also drewing attention to the importance of sustainable solutions for today's and tomorrow's world. On the same day, Türk Prysmian Kablo organized another online event with the exclusive participation of all Prysmian women employees, once again underlying the importance of being an inclusive team through a dedicated and branded teamwork activity, under the umbrella of Prysmian Group ‘Side by Side’ Project, launched in 2016, which promotes and translate Diversity & Inclusion into reality at all latitudes in the world.

The importance of the new sustainability approach for today's and tomorrow's world was underlined.

The event was moderated by Turkish Prysmian Kablo CEO Cinzia Farisè; participants to the first session - a round table to discuss how to create a better world through business - were all Prysmian Group women involved at Board as well as management level: Maria Elena Cappello, Prysmian Group, Saipem, Telecom Italia, Luminor Bank Board Member, Mine Ayhan, Türk Prysmian Board Member and Chair of Generali Turkey, Gamze Keçeci,Türk Prysmian Strategic Metal Purchasing Chief. The second session was hosting a special guest: Zeynep Bodur Okyay,

Kale Group of Companies President and CEO, who made a speech on women's workforce and sustainable business models, drawing attention to the importance of the day. Maria Cristina Bifulco, Prysmian Group Sustainability Officer and Türk Prysmian Board Member made the closing speech.

We adopt an inclusive and sustainable business model.

Cinzia Farisè CEO of Türk Prysmian Kablo CEO, whose 50% of the Board of Directors, 35% of white-collar employees and 25% of senior managers are women, said: “Prysmian Turkey sees that challenges in business, society, and the environment can only be overcome by making sustainability the cornerstone of the entire corporate philosophy, executing a strong plan and bringing about the necessary cultural transformation. We work hard to be a sustainable company and to balance our corporate, social and environmental agenda.”.

“We work with a passionate team for innovation and long-term sustainable development”

Cinzia Farisè, the moderator of the event that attracted great attention, continued: “We work with a team that is committed and passionate, always looking forward, setting new goals, combining innovation and long-term sustainable growth; we contribute to the creation and development of personal skills by creating value with positive business models based on the growth of human capital. "

“We must feel this responsibility within us to change the world”.

President & CEO Zeynep Bodur Okyay expressed her thoughts as follows: “It is very nice to celebrate the diversity in corporate structures and the female workforce. You did a great job on this. In addition, we are also happy for your contribution as Türk Prysmian, to our country's economy. As Kale Group of companies, we are committed to bringing new meanings to living spaces, we want to inspire people, guide and empower them to act. Every little act matters! For the sake of humanity… And when we talk of taking care of the world, women are the backbones of this story. One cannot think of a sustainable future without women involved. Our sustainability approach is creating shared value in economic, social and environmental spheres. We believe in responsible and responsive leadership and invest in circular projects, that create long-lasting positive impact for all stakeholders and for the planet as a whole.”

Linking Turkey to the future, with woman emotional leadership.

Türk Prysmian Kablo, who signed numerous achievements all over Turkey, took part in "Turkey's 50 Most Powerful Women CEO" research in cooperation with Capital and Economist magazines. Turk Prysmian's CEO Cinzia Farisè also took 14th place and was one of Turkey's most powerful female CEO in the list prepared according to the performance of the companies represented by women top executives. Continuing to be a pioneer in the sector, Türk Prysmian Kablo sees women's participation in the workforce as one of its corporate cultures and continues to support women in all areas of business life.